Website and social media designs for The Folly Boutique - an online shop specialising in designer statement jewellery.
Generate: Type Specimen
A final outcome for my Final Major Project.
Setting my own brief, the aim of this project was to create a typeface in an innovative and interesting way using generative processes.
Type specimen designed as part of my final major project. Generate is a sans serif geometric typeface that comes in three weights. It is designed for screen and display uses such as headlines, posters and titles. Generate explores the sole use of generative design processes in the creation of a typeface. Made using Processing, the code generates a number of different outcomes. The number of points that make up each character can be changed; giving a different variation each time the code is run.
Gmund Alezan, gazelle cult 300gsm
Strathmore Grandee, bright white 118gsm
Generate: Window vinyl / Engage Show 2014
A large window vinyl designed for my graduate show at The Arts University Bournemouth - Engage 2014.
Cut using a large format vinyl cutter, I transferred them to the window separately, layering them at different positions to create the desired effect.
Generate: Research book
Research book to support my Final Major Project. This included all primary and secondary research, ideas, proposals and experiments leading up to the final outcome.
Business cards to promote my portfolio and myself as a designer. Designed with imagery from my Final Major Project.
A collection of 50 superstitions presented typographically. The superstitions are divided into two halves, good and bad, in a two-way book.
I chose to work with semantic type and a play on words. I felt this gave the book personality and it became more visually aesthetic.
Finished design following a brief to create a publication/advertisement that would promote the October special events at the Barbican.
D&AD New Blood Awards: ASOS
Entry for D&AD New Blood Awards 2014, in collaboration with Fenella Sheard, Holly Smith and Freya Easton-Durling
An application that allows the user to develop their style, conveying their personality through various features. The consumer can network, gain inspiration and inspire others through the use of a lookbook, pin board, collections and profile page. Accumulating all aspects of the ASOS brand, we also added an online and offline feature which allows the user maximum usabiity.
D&AD New Blood Awards: ASOS Workbook
Entry for D&AD New Blood Awards 2014, in collaboration with Fenella Sheard and Holly Smith.
Designed workbook to support the phone application proposal. This included all research, experiments and development of the finished design.
RSA Student Design Awards
Currently airports are using large displays to communicate en masse to passengers their gate number and times as they pass through the airport. This can be a very crowded and stressful time as their gate is displayed as open or if there are any delays or changes.
Using this service, passengers will no longer have to filter through masses of information to find what is valuable to them. They can access this information at ease, when they need it.
My Proposal A user-friendly phone application, where passengers can scan their boarding pass, and are given personalised location specific information as to how long they need to wait and where they need to go as they pass through the departure lounge towards their gate. This will be integrated into the airports system, therefore being updated in the quickest possible time.
The aim of this service is to remove the stress from passengers; this is key in maintaining customer satisfaction and well-being.
Alphabet of Amsterdam
Following a trip to Amsterdam during my Foundation course, I collated all of my drawings and photographs which I had gathered in my time there. These inspired me to create an illustrated alphabet of Amsterdam.
Design Is Utlity
A group project on the subject of Utility. The brief required us to produce a number of outcomes including an essay, a book, an A1 poster and a 3D sculpture.
The role I took on with a fellow student was the essay and the designing of the book.